Project description:

The "GAME" project is intended to make a contribution to research into the acceptance of sustainability goals and the integrative and interdisciplinary approach required for this. For the first time, it combines complementary research methods.

The project aims to answer the question of how collective, generally formulated sustainability goals can be transformed into individual behaviour. To this end, the influence that environmental policy instruments can have in this context will also be examined. The holistically formulated sustainability goals in the field of energy and resource efficiency will then be broken down to the action level of individual households. The options for action are reconstructed as social dilemma situations using game theoretical interaction models and transferred into economic decision making experiments. The innovative methodological core of the project lies in the combination of the methods of experimental economics with resources and the dissemination and application possibilities of professional game design (gamification). In a tangible environment, the "household sustainability game", gamers receive motivation-increasing information and feedback on their decisions. By means of a targeted variation of the game, it will be tested how the result can be improved by the targeted design of environmental policy variables. The aim of the GAME project is to gain insights into the sustainable behaviour of individuals in situations with conflicting goals. Through appropriate learning and feedback effects, individuals will be empowered to resolve these conflicts and make their own contribution to sustainability. By linking the methods of gamification, which are mainly used in the entertainment sector, a contribution is simultaneously made to the social dissemination of activating sustainability research.

Network partners:

Prof. Dr. Roland Menges Technical University Clausthal Faculty of Energy and Economics Institute of Economics Department of Economics, in particular Macroeconomics

Prof. Dr.-Ing. Hans-Peter Beck Technical University Clausthal Faculty of Energy and Economics Institute of Electrical Power Engineering and Power Systems

Prof. Dr.-Ing. Daniel Goldmann Technical University Clausthal Faculty of Energy and Economic Sciences Institute for Processing, Landfill Technology and Geomechanics (IFAD)

Prof. Dr. Matthias Greiff Technical University Clausthal Faculty of Energy and Economics Institute of EconomicsBehavioral Economics & Management

Prof. Dr.-Ing. Reinhard Gerndt Ostfalia University of Applied Sciences Faculty of InformaticsInstitute for Distributed Systems
Gefördert durch:

Volkswagen Foundation